The Washington Traffic Safety Commission is on a mission to eliminate phone usage while driving so that our roads become a safer place. To help with their campaign, I was given the opportunity to write a commercial to help them achieve this goal. I wanted to show how a message can start with one person and spread through their family and eventually on to the entire community.
For this task I wrote the script, voice over copy, and visual direction.
Concepting, Script Writing, Commercial
Washington Traffic Safety Commision