Swank Logo

Description

Swank is an interior design firm that was in need of a logo to boost their brand. They wanted elegance and confidence to come through in the final design, so I focused on a darker color palette, with a hint of gold, to go along with an altered serif typeface. The removal of typographic elements points to a statement the owner said during our talks, “what is known doesn’t need to be stated.

Details

Services
Logo Design, Print Design, Presentation

Role
Lead Designer

Date
October 2020

Alternate Logo Option

This alternate option was also presented to the client, but ultimately wasn’t chosen. This option had a more modern feeling typeface to go along with the same color palette.

Leave a Reply

Your email address will not be published.